編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | HK1099 | Starbucks China: Managing Growth through Innovation | Farhoomand, Ali;Ziolek, Filip | General management | Business Forecasting( 4111 ) |
2 | HK1113 | Apple: How to Grow on Chinese Soil | Farhoomand, Ali;Ziolek, Filip | General management | Business Forecasting( 4111 ) |
3 | IN1287 | Disrupting Dengue with an Emerging Markets Launch Strategy | Chick, Stephen E.;Aggarwal, Ridhima | General management | Business Forecasting( 4111 ) |
4 | IIR100 | Emerging Markets: Look Before You Leap | Khanna, Tarun;Palepu, Krishna G. | Other | Business Forecasting( 4111 ) |
5 | R1612B | Mapping Frontier Economies | Musacchio, Aldo;Werker, Eric | Other | Business Forecasting( 4111 ) |
6 | ROT195 | Unlocking Growth in the Middle: How to Capture the Critical Middle Class in Emerging Markets | Lindgardt, Zhenya;Nettesheim, Christoph;Chan, Ted | Other | Business Forecasting( 4111 ) |
7 | W94C01 | Amazon in Emerging Markets | Nguyen-Chyung, Amy;Faulk, Elliot | Other | Business Forecasting( 4111 ) |